This write-up was co-authored by Natalie Botkins and Paulette Squicimari.
MEADE, a management consulting organization, presents assistance to help electronic, inventive, and experiential promoting businesses scale their performance and obtain advancement. On a quest to cement himself as a considered leader in the house, MEADE founder and CEO Jeff Meade begun doing the job with Influence & Co.
To strengthen manufacturer awareness and advance his believed management, Impact & Co. worked along with Jeff to create and execute an helpful material marketing method.
Soon after we implemented a articles technique, together with research-optimized visitor-contributed articles, MEADE was able to see some spectacular benefits.
Jeff worked with Influence & Co. for two several years, and in the course of that time, we released 14 visitor posts in 10 major publications in his marketplace. His articles or blog posts have amassed tens of hundreds of shares across Fb, Twitter, and Pinterest, and his content material has a social access of much more than 6 million.
Just inside the previous 12 months, we have found these fascinating wins:
• Jeff’s guest posts have been published in the likes of Entrepreneur, Harvard Organization Review Ascend, and Advertisement Age.
• Jeff’s Harvard Company Assessment Ascend posting has produced a lot more than 32,000 social shares.
• A visitor publish revealed in Entrepreneur has garnered extra than 6,600 shares, and potential customers frequently mention this posting when speaking with MEADE.
• Overall, the information we have developed with each other: